Thursday, 6 July 2017

Hertfordshire Craft Beer Review: Essex Serpent from Saffron Brewery

Hertfordshire Craft Beer Review: Essex Serpent from Saffron Ales real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Hertfordshire craft beer review is for Essex Serpent from Saffron Brewery.

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Essex Serpent from Saffron Walden is a dark amber bitter. Fruity and malty up front. Cherry strawberry raspberry and watermelon. Almost like a Pimms with a bit of sweet almond. The bitter comes at the back with a bit of pine sap and bitter almond. Pleasant.

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.

Derbyshire Craft Beer Review: Jaipur from Thornbridge

Derbyshire Craft Beer Review: Jaipur from Thornbridge real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Derbyshire craft beer review is for Jaipur from Thornbridge.

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Jaipur from Thornbridge is a light gold beer. Boozy and resinous without being dank. Juniper and oranges not lemon and rosemary. A fresh sweetness to finish and dangerously quaffable at 5.9.

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.

Wednesday, 5 July 2017

Gloucestershire Craft Beer Review: Lancer from Goffs

Gloucestershire Craft Beer Review: Lancer from Goffs real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Gloucestershire craft beer review is for Lancer from Goffs.

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Lancers from Goffs is a gold beer. Up front a savoury citrus like sage and lemon zest. Very aromatic with a pleasant floral bitterness. Almost a Parma Violet flavour.

I really like this beer and had it a couple of time over the weekend. There was another beer on that was just as good but it was a 5.0 ABV. So I opted for this one so I could enjoy it more!

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.

Essex Craft Beer Review: Gold Rush from Elephant School

Essex Craft Beer Review: Gold Rush from Elephant School real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Essex craft beer review is for Gold Rush from Elephant School.

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Gold Rush* from Elephant School is a gold beer. Upfront it's crisply fruity with a soft bitterness. Sort of unripe peaches and apple. Maybe a little bit of eucalyptus in there It is a strangely quaffable beer in that there aren't a lot of distinct flavours but the flavour as a whole just works without being generic. Yum!

So here is an interesting product development concept.** This beer was on at the same time as another really good one (Lancers from Goffs). Now Lancers was a 3.8 and Gold Rush was 5.0. In spite of all evidence to the contrary, I am actually not a big drinker. On a Saturday afternoon I will have a couple of pints and that is it. So I will tend to opt for the lower ABV beer if there isn't a new one on to try.

Why is this interesting? Because if Gold Rush were a 3.8 or even a 4.0 I probably would have bought more of it. The ABV of beer had an effect on its sales. You might assume that it would go the other way but beer lovers like me are not rare. After all, the lower the ABV, the more beers you can try! But I am sorry, less than 3.7 is just silly. I mean we drink beer for, like, a REASON.

I often wonder how much of a factor this kind of thing is when a brewer develops a new beer. I think some of them for sure do but others probably are not so aware. I would love to have some data on this. If you are in brewing and you have data, please connect on twitter @even_star.

*This is the second time I have had Gold Rush this year but had no memory of it from back in February.
**I am by trade a systems architect, product manager, and head of products at a large customer communications technology company. Basically a growth hacking nerd. 

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.

Tuesday, 4 July 2017

Midlothian Craft Beer Review: Coast to Coast from Caledonian

Midlothian Craft Beer Review: Coast to Coast from Caledonian real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Midlothian craft beer review is for Coast to Coast from Caledonian.

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Coast to Coast IPA from Caledonian is an amber beer. Malty freshness with hints of butterscotch. A bit on the sweet side for me. Boozy and a bit peaty. Fizzy.

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.

Monday, 3 July 2017

Midlothian Craft Beer Review: Maltsmiths American IPA

Midlothian Craft Beer Review: Maltsmiths American IPA real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Midlothian craft beer review is for Maltsmiths American IPA.

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Maltsmiths IPA is a dark gold ale. Not over powering and much more malty than citrus and dank which is kinda what I was expecting. Sort of generic really. A fresh and refreshing pint but blah. Tap poured in a big London pub that only had two pulled beers.

Maltingsmiths are affiliated with Caledonian.

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.

Essex Craft Beer Review: Boston Brown Ale from Brentwood

Essex Craft Beer Review: Boston Brown Ale from Brentwood real ale pump clip
Welcome to the Shed. I am even-star and this is The Beer in Review. Today's Essex craft beer review is for Boston Brown Ale from Brentwood.

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Boston Brown Ale from Brentwood Brewing Co. is a dark brown beer. Chocolate and strawberries. Lovely bitter coffee fruitiness.  Wasn't sure at first as there is pronounced dankness of boot polish and tobacco. But it mellowed quite nicely. Boozy astringency and a hint of a good aged tawny port.

The Beer in Review is a blog about craft beer and real ale. Keep up with new posts and contact me with comments and questions on twitter or YouTube. I'd love to hear about your craft beer adventures and recommendations from your home town.